Meet chatavocado
The Team Behind the Workflows
We’re builders, operators, and problem-solvers who care about making things work — not just look good. We’ve been in the weeds of service ops, and we’re here to help untangle them with systems that actually deliver.
years in customer experience and tech
businesses we’ve partnered with
AI flows built and shipped
Serene Lee
Transform your business identity through expert branding strategies
Serene is a lifelong advocate for human-centered design and meaningful customer experiences. With over 20 years of leadership in strategy, design, and service transformation—including roles at DBS, Accenture, and JustCo—she has reimagined how millions of people interact with brands across Asia Pacific.
She believes customer experience isn’t a “nice to have” for SMEs—it’s their sharpest competitive edge. In an era where tech often disconnects more than it connects, Serene is on a mission to change that. At chatavocado, she’s shaping a future where generative AI doesn’t just automate—it enhances every customer interaction with precision, warmth, and humanity.
Unlock innovative web solutions with cutting-edge development
Elson is a product builder and systems thinker with deep experience at the intersection of tech, data, and customer experience.
From scaling operational platforms in health tech and logistics to co-founding GetSpaces—a prop-tech marketplace—he’s spent over a decade designing tools that solve real problems without overcomplicating the experience.
At chatavocado, Elson leads vision and product with a single belief: that generative AI, when built right, can radically simplify how businesses connect with customers. He’s on a mission to help SMEs show up with precision and heart, every time.
Elson Ee
Elson Ee
Unlock innovative web solutions with cutting-edge development
Elson is a product builder and systems thinker with deep experience at the intersection of tech, data, and customer experience.
From scaling operational platforms in health tech and logistics to co-founding GetSpaces—a prop-tech marketplace—he’s spent over a decade designing tools that solve real problems without overcomplicating the experience.
At chatavocado, Elson leads vision and product with a single belief: that generative AI, when built right, can radically simplify how businesses connect with customers. He’s on a mission to help SMEs show up with precision and heart, every time.
Timothy Loh
Design intuitive user interfaces for exceptional user experiences
Timothy brings over a decade of leadership across growth, operations, and partnerships at some of Southeast Asia’s most dynamic startups, including ShopBack, honestbee, and Nestia. A builder by instinct and operator at heart, he’s led teams, scaled business verticals, and transformed commercial engines with clarity and speed.
Now at chatavocado, Timothy is channeling that energy into helping SMEs unlock meaningful, AI-powered customer engagement—at scale. His north star? Making powerful tools feel refreshingly simple, so SMEs can feel unstoppable.
